Alexis Clarfield-Henry

Marketing Consultant & Content Writer

Alexis is an experienced marketing leader and passionate content writer based in Toronto, Canada, helping small companies and startups carve out their position in the market, find their voice, reach their prospects through compelling content, and ultimately, grow. Find out more about Alexis here.

Alexis would be a huge asset to any early-stage company looking to carve out their position in the market and make a strong first impression with prospects.

Chris Bryson, Founder & CEO of Unata, acquired by Instacart

Browse content examples below, or view full portfolio here

Finding and Honing Opportunities Amidst Uncertainty: Four Insights from Today’s Tech Leaders

Today, in virtual boardrooms across the country, we’re seeing leaders facing unprecedented uncertainty. They’re having tough and exciting conversations with investors, employees, and customers around what the future holds, and helping their teams learn to not only adapt, but foster new opportunities during some very big changes. Last night at our Innovator Series, we hosted a number of tech industry leaders to talk about what leading through uncertainty means for them, and how they’ve managed...

3 Emerging Technologies Helping Companies Comply with Evolving Privacy Legislation

This week we hosted our first Early Adopters Council briefing, focused on privacy and security and the emerging market trends and technologies in response to legislations such as CCPA, GDPR, New York Privacy Act, Canadian Privacy Act, and more. We kicked off the event with an overview of the privacy and security landscape from two members of our investment team, Pranavi Cheemakurti and Akul Penugonda, followed by a look at two startups solving for privacy & security compliance: Polymer & Pri...

The Future of Work | Top 5 Insights from Eric Yuan, Founder & CEO of Zoom

The COVID-19 pandemic changed the way we work overnight. Companies across the globe, small and large, were forced to shut their doors and continue business remotely for the foreseeable future. After a few weeks time, many were pleasantly surprised by their increase in productivity. As a result, companies that would never have considered remote work an option prior to the pandemic are now open to more flexible working options, and many tech companies have announced a move to 100% remote, dist...

Loyalty & eCommerce, til death do us part

The day has come. You’re ready to place your first grocery order online. Your friends have boasted about how easy it is for months, but you’ve always been a bit skeptical. Besides, you’ve been going to the supermarket every Sunday for years, so why change now? However, this week is exceptionally busy and the fridge is near empty, so you decide to give it a try. You go to your grocer’s website and sign up using your current loyalty card number ...

The year of the Convenience Economy

Last year saw one of the biggest transformations in the retail landscape to date: the proliferation of the ‘Convenience Economy’ -- a growing new sector empowered by consumers that want the most convenient shopping experience possible in terms of time, effort, and cost, i.e. getting what they need with the click of a few buttons on their mobile. Services like UberX, Foodora and Jiffy, have helped shape customer expectations to get what they want -- transportation, food, services, and more ...

Three Ways Retailers Can Prepare for the 'Convenience Economy'

Grocery retailers are being challenged to keep up with the emergence of the “Convenience Economy,” in which today’s shopper increasingly has immediate access to the products and services they want, at the tap of a button. Whether it’s skipping the payment process at the end of a cab ride by using Uber or pre-ordering your coffee via the Starbucks app, these types of services are driving a huge shift in consumer expectations for real-time, on-demand, convenient experiences ...
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